9:23 pm - 06/20/2013

May the odds be ever in your favour: 2 YG boybands to compete for debut

Briefly introduce us the new YG boy group.

There are two boy groups in preparation at YG Entertainment, and because we do not yet have official group names for them, I will go with Groups A and B.

Group A consists of 5 members whose average age is 20 years old. Two of the members in this group are KANG SEUNG YOON, whose solo debut date has just been confirmed, and an ex-contestant of K-Pop Star, Lee Seung-hoon.

Group B, on the other hand, is a younger group with 6 members whose average age is 17 years old. The then 13-year-old little boy rapper, B.I., who featured in MC Mong’s “Indian Boy” in 2009 has been appointed as the leader of this group since he was 14. This year he celebrated his 17th birthday.

Between A and B, who will be the first to debut?

As you can see from BigBang who took 7 years to actually make a debut, it is impossible to debut two boy groups at in a similar timeframe.

After much consideration, we are planning to reveal one of the groups this year. I will leave the rest to the audience completely to see how the plan goes.

For this, we have been shooting something called Real Survival Program every day and night. It will show the scene of a fierce battlefield between groups A and B.

The official name of this survival program is WIN, which stands for YG’s previous promotional phrase, “WHO IS NEXT”

The structure goes like this: the group that wins the most votes from the watchers can make a debut as soon as the program finishes. The loser group may be broken up or face member replacement. Nothing will be predictable.

The winner of WIN will be given with an official name WINNER. This WIN Program will be aired one episode a week for 10 weeks from the second week of July. WINNER will be making a debut the day after the 10th episode finishes.

The program may sound harsh, but this is a competition no professional artists can avoid in this field. This will be a program that portrays the reality in the most transparent manner.

How will WIN be run and how can the watchers participate?

YG is fully in charge of WIN Program, and the structure of the show will house many different forms.

WIN Program is a much-invested content with many experienced TV show experts involved. The show is produced by subcontracting and we are expecting to air it on national television. We will be cooperating with renowned foreign portal sites for our international fans. Foreign language subtitle service that includes English, Japanese, and Chinese will be provided as well.

In order to include the expanding market – i.e. the mobile market – we are in negotiation with Kakao Talk to encourage watchers to participate not only through portal sites but also through mobile devices.

How will KANG SEUNG YOON, who already has a debut date, be affected by this WIN Program?

I have been watching KANG SEUNG YOON prepare his debut intensely for the last 3 years. And to cut to the chase, I simply think he is “born to be a celebrity.” He’s just got that much talent.

So it was my ambitious plan to make him a multiplayer, who can handle both solo and group activities at the same time. KANG SEUNG YOON has been preparing with group A members for the past 3 years. While his solo album aims to show an analogue sentiment he possesses, his participation in the group will aim for a wider variety of genres.

Have you ever imagined KANG SEUNG YOON dance?
Have you ever imagined him sing with other group members who are dancing to a strong hip-hop beat?

If you haven’t, you will be seeing it on WIN Program from July. I personally believe that Kang Seung-yoon is now ready to fly further and higher after 3 years of hard preparation at YG Entertainment since the young age of 17.

If group A wins the WIN survival, he will be carrying out both solo and group activities simultaneously as planned. And if group B wins, he will only be working on his solo album.

When specifically will BigBang members release their solo albums?

I will be back next Monday with more details!

2013.06.21 FROM YG

source: YG-Life
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turdferguson 21st-Jun-2013 01:38 am (UTC)
lmao fuck this guy
pivotandsway 21st-Jun-2013 01:40 am (UTC)
momomoing 21st-Jun-2013 01:40 am (UTC)
OMG reminds a little of AKB, I am excited for this actually
jjang_intae 21st-Jun-2013 01:41 am (UTC)
Can he just stop before this becomes a huge mess. Learn to organise things properly first please
hipployta 21st-Jun-2013 01:44 am (UTC)

I have been WAITING for this post to go up.

I was SO sad for Hyunseung when he got cut back in the day...who wants to see an entire group get cut? NHFT! And isn't Seung Yoon kind of getting screwed over either way


I wanted YG to get his shit together...but this is not the reality that I wanted

I am here for more Big Bang solo albums though...dude YG...why are you so annoying? UGH?!

Edited at 2013-06-21 01:47 am (UTC)
t_domination 21st-Jun-2013 01:49 am (UTC)
mte omg watching top cry about hyunseung was the worst and now i'm gonna have to watch a whole group get cut?!?!
nortonamo 21st-Jun-2013 01:45 am (UTC)
21banged 21st-Jun-2013 01:46 am (UTC)
wow, could not even get past that first paragraph, is he taking notes from CCM or smth, I intensely dislike this battle royale setting he's laying out for his future artists because that is a fucking douchey thing to do >:(
laeryn 21st-Jun-2013 01:49 am (UTC)
Seriously. As if the trainee years and the industry itself weren't harsh and competitive enough as it is, he has to go and do this.
racquelle2005 21st-Jun-2013 01:47 am (UTC)
Whatever I'm excited
t_domination 21st-Jun-2013 01:48 am (UTC)
"The loser group may be broken up or face member replacement" wow fuck you YGE no one wants that shit to happen. I hate these competition type things why can't everyone just debut :( and wtf is with the name WINNER that is some bullshit generic name, that's all you could come up with??!!
angela_derp_otp 21st-Jun-2013 01:48 am (UTC)
he is awful, i feel sorry for all the trainees who put years of their lives in this company.
dapo322 21st-Jun-2013 01:50 am (UTC)
I thought the him being part of the boy group wasn't gonna happen anymore?

So YG is doing a Making the Bang show with two bands now. Hmm...watch some or none of this actually happen. I realize I really don't care about these groups (girl or the boy groups). Actually I usually don't usually get hype about a group until they debut, with the exception of EXO due to the teasers. Maybe I would care if one of the Kwon Twins was in the group since Dony was training before, but he went back to being a dancer which is fine since I don't even know if the Twins can sing.

If the music is good, then I'll pay attention to them. As long as BB and 2NE1 keep making music, I'm good.

Edited at 2013-06-21 01:59 am (UTC)
confuqued 21st-Jun-2013 01:50 am (UTC)
Well they just went ahead and explained every damn thing for us, thanks. But this is fucked up.
jeit91 21st-Jun-2013 01:51 am (UTC)
rooting for B.I.'s group. next big bang tbh
lysblack 21st-Jun-2013 01:55 am (UTC)
chewmi 21st-Jun-2013 02:32 am (UTC)
omg lol
zombiechick815 21st-Jun-2013 01:55 am (UTC)
This will be heartbreaking for any of the members who don't end up making it, but this idea is really interesting to me! Obviously I don't think this is the best way to do things, but I'm curious to see how this will affect the fans who end up stanning "WINNER". It seems like it *could* create a decent start-up fanbase which maybe could lead to early wins on music shows? But what do I know? Maybe my YG stanning is coming through too much haha
hipployta Left this off my first comment...21st-Jun-2013 01:56 am (UTC)
ALSO WTF? He's putting on a damn EVIL ASS BATTLE ROYALE tv show and debuting the girl group solo/sub-units DURING 2NE1'S COMEBACK TIME...WTF?


I do not want a BBDocu Hyunseung situation again and this way worse because it's an ENTIRE GROUP of 5 or 6 kids...AND THAT NAME IS TERRIBLE!!!

Edited at 2013-06-21 02:09 am (UTC)
dusti_books 21st-Jun-2013 01:56 am (UTC)
pentrue 21st-Jun-2013 07:53 am (UTC)
adequate jpg for this entire sh*t fest of an article
aeries_amethyst 21st-Jun-2013 01:58 am (UTC)
Damn...This is going to get so ugly, so fast O____O

Why would anyone think that this is a good idea? :O I seriously feel sorry for whichever group ends up losing T__T
turtles_tszx 21st-Jun-2013 01:59 am (UTC)
Even SM with their bazillion trainee doesnt do this kind of stuff, it's normal to see trainee competing with each other to debut but it was never done in public like hunger game/battle royale shit. Im still pissed off with big bang and hyeunseung and now this :(. Why the eff does he put KSY in a dance group where he's already in a good position to be a solo artist in diff genre.
unicornios 21st-Jun-2013 02:01 am (UTC)
just shut the fuck up asshole and do your job right.
beautiful_alone 21st-Jun-2013 02:01 am (UTC)
WHAT IS THIS: THE HUNGER GAMES YG EDITION??? Seriously speechless YG, I've always defended your choices no matter how questionable they were, but this is too much even for you.
neumi 21st-Jun-2013 02:01 am (UTC)
"The winner of WIN will be given with an official name WINNER."


Because "Winners" would be too much like right.
waves_of_light 21st-Jun-2013 03:13 am (UTC)
I hate that name sfm. I can't believe they think it was a good idea.

 photo tumblr_mjm4woouwj1r1u9lto1_500_zpsd284d62a.gif
yukahoo 21st-Jun-2013 02:02 am (UTC)
Right. Is he expecting to be making a lot of revenue off SNS voting or something. What's his end game?

In all honesty, I don't get it. He has successfully created this myth about YGE being all about talent and creativity and letting their "artists" soar free like freaking eagles. I'm surprised he's willing to throw that away like this for a cutthroat survival game on 14 year olds.

I wonder if all this is YG's response to the whole EXO phenomenon...
hipployta 21st-Jun-2013 02:07 am (UTC)
You might be right even if EXO didn't do some weird battle royale shit (Though M remains my preferred group) I

Edited at 2013-06-21 02:07 am (UTC)
allthingsgood 21st-Jun-2013 02:02 am (UTC)
This is fucked up and there is absolutely no need for it. Yes it may draw an audience to watch the spectacle at the beginning, but at the end, it doesn't benefit YG monetarily. They could be making two times what they could potentially earn with one boy group. Logistically, WHY WOULD YOU SCRAP AN ENTIRE GROUP THAT COULD MAKE YOU BANK? YG hasn't produced a boy group since Big Bang and if they put out TWO at the same time, people would go fucking nuts.
pseudo_shigure 21st-Jun-2013 02:11 am (UTC)
they might not be kicked out of the company tho. they might be trained longer and debuted later. people already know them by then and they'll be better, so..
karmin90 21st-Jun-2013 02:04 am (UTC)
Way to foster more animosity between teenaged trainees.

Edit: So YG is gonna debut a boy group, girl group, Akdong Musician, AND have a 2ne1 comeback before the year is up?!?!?!?! When hell freezes over.

Edited at 2013-06-21 02:07 am (UTC)
hipployta 21st-Jun-2013 02:08 am (UTC)
No...he's going to attempt to do all that shit DURING 2NE1's COMEBACK PROMOTIONS...WTF!!!
aleexnews 21st-Jun-2013 02:05 am (UTC)
Its not the first competition show nor the last one, idt this is cruel, its realistic, life isn't about getting things easily and making everyone happy. Whichever group debuts will be competing with other kpop groups once they debut anyway, its the same thing and it will make work that much harder to realize their dream, plus people haven't even watched this yet, one group could be really good and another one totally not ready to debut so who knows, ppl here will always hate YG regardless of what he does so... they just cant please everyone. I think its an interesting idea and I really enjoyed BB's documentary show so I hope this is along the same lines.

I hate the name theyre gonna have by default though, I usually like the names YG picks for his groups and fanclubs but this one is extremely lame and uncreative.
aleexnews 21st-Jun-2013 02:10 am (UTC)
oh and im excited for the little rapper that worked with MC Mong to debut! Idk if i forgot or didnt know that he was a trainee in YG, but he definitely had that GD swag and I hope they've been having him practice writing/composing stuff cause he seemed really talented.
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