Kim Jong Un sets his sights on a triple crown

9:16 am - 07/10/2012
North Korea releases Kim Jong-un's official theme song.

In the past decade, the bubblegum pop and kitsch dance routines of South Korea's K-pop bands have taken the charts by storm in Asia and Latin America. But north across the Korean border, broadcasters are promoting a track less likely to become an international success: a new signature song for youthful leader Kim Jong-un.

The anthem, titled Onwards Toward the Final Victory (최후의 승리를 향하여 앞으로), is part of a propaganda drive to build up the image of the "great successor". Radio and television are airing it several times a day and the score has been printed in the official newspaper Rodong Sinmun.

"The song hardens the will of the Korean army and people to devote their all to the prosperity of the country with high national pride," said the state run Korean Central News Agency (KCNA).

Unlike the songs associated with his father and grandfather, it does not specifically mention Kim. It takes its title from the closing words of his address marking the 100th anniversary of the birth of his grandfather, the country's founder, Kim II-sung.

"It's like remixing his speech. It's not really a paean to him," said John Delury, an expert on North Korea at Yonsei University in Seoul.

Hong Kwang Sun, vice-minister of culture, told KCNA: "The song is just a powerful trumpet call of the revolution encouraging the army and people in the drive to build a thriving nation as well as a stirring drumbeat of victory."

Professor Keith Howard of London's School of Oriental and African Studies said music, song and dance performances were important at events such as the mass games and this spring's celebrations of Kim II-sung's centenary. The spectacles are so important that tap-dancing shoes have been among the clandestine cargos intercepted en route to North Korea. UN sanctions ban the export of luxury goods to the state.

Howard noted that songs have become directly linked to ideological developments in recent years. "If a newsreader tells you something five or six times you get bored. If you like the song you don't get quite so bored," he said.

The tune previously associated with Kim Jong-un, Footsteps, did not include a specific reference either, but was issued while his father was alive and before he had a formal position.

"It's a bit odd [not to mention him] now that he's leader … Some people are beginning to suggest we are seeing a situation where the father and son are being more or less deified and the grandson is just the current leader," Howard said.

Delury added: "There's still, definitely, a massive campaign to pump up his image and credentials … [Omitting his name] is probably related to the fact that he's so young they have to phase in the larger-than-life elements of his public persona."

He was intrigued that the song referred to the North as a "country" – rather than the more commonly used "great power".

KCNA claimed in 2009 that Song of General Kim II-sung and No Motherland Without You, Kim Jong-il's signature tune, were being beamed through space following the North's satellite launch. Other countries said the device had never made it into orbit.






Source: Article by The Guardian, video uploaded by uriminzokkiri at Youtube
yuukihitohira 9th-Jul-2012 11:33 pm (UTC)
This title is A++++++++++++
bear100 9th-Jul-2012 11:51 pm (UTC)
agreed!
uledy 9th-Jul-2012 11:50 pm (UTC)
A+ title. but this shit is scary.

asnindie 9th-Jul-2012 11:50 pm (UTC)
Looks like a low budget SM powerpoint MV tbh.
uledy 10th-Jul-2012 12:07 am (UTC)
you mean...

k0dama 10th-Jul-2012 12:19 am (UTC)
This is still at least a hundred years ahead of North Korea.

I hear NK only recently legalized pumps and burgers. :V
uledy 10th-Jul-2012 12:54 am (UTC)
like pumps as in shoes or pumps to pump hamburgers with mystery meat?
kamakazza 10th-Jul-2012 01:58 am (UTC)
Lol obviously NK's version cost way less money than TTS because they didn`t need to pay for photoshopping on their powerpoint photos
uledy 10th-Jul-2012 02:03 am (UTC)
cost less? whatchu talking about? did you not see all those on site locations, explosion sfx, and the vivid yet accurate drawings???
kamakazza 10th-Jul-2012 02:27 am (UTC)
Kim Jong-un doesn`t have to pay a cent for all that crap that he owns!! It takes a lot of money for SM to photoshop TTS to look vampire white and with no flaws.. that is atleast a couple grand with just that.. LOL for that couple of grand Kim Jong-un could have 20 more of his amazing videos and have some Mcdonalds flown in for him!
uledy 10th-Jul-2012 04:42 am (UTC)
ha! large sweet tea and a double cheese burger. also, bet he's the type to buy the happy meal toy separately.

Image and video hosting by TinyPic

bear100 9th-Jul-2012 11:55 pm (UTC)
wish they would upgrade their tech already. can't deal with those outdated graphics.

when we're in 3008, they'll be in 2000 late (sry, just had to make a boom boom pow reference)
falling_empress 10th-Jul-2012 12:13 am (UTC)
omg hahahahahaha
i thought this was 2012
k0dama 10th-Jul-2012 12:17 am (UTC)
I feel like I just watched the opening theme for some 1970s robot anime.
birdofpray09 10th-Jul-2012 01:01 am (UTC)
My new jam.
aleexnews 10th-Jul-2012 01:19 am (UTC)
Where can i dl this?
ruddens 10th-Jul-2012 01:47 am (UTC)
A+ title op
tiggie0307 10th-Jul-2012 02:42 am (UTC)
Waiting for the remix on the repackage album tbh
the_erotomanic 10th-Jul-2012 03:03 am (UTC)
they should've enlisted the help of those who make pororo. at least they'd have 3d penguins and other animals in there, too.

but seriously, who did not get scared at the scenes of missiles other firearms being fired. :o(
breathless31 10th-Jul-2012 04:30 am (UTC)
can't wait for the comeback stage tbh!!
mjspice 10th-Jul-2012 04:52 am (UTC)
Wow....
earthequality 10th-Jul-2012 06:04 pm (UTC)
Most of the comments are the best, but I just want to applaud the person who phrases these press statements because they are so lololworthy.
hileahrious 11th-Jul-2012 02:23 am (UTC)
I actually like this song .... this is terrible. Uhm, wtf at the video lol.
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