Art by simjangieobseoIf the government is serious about globalizing Korean fashion, it should be ready to give more financial support to designers
, according to top fashion designer Rubina.
"I believe the government does not support us enough. For designers to have a collection shown overseas, you need at least 100 to 150 million won ($88,600 to $133,000). So in a year, you need at least 300 million won. To do that for 10 years, you can imagine how much money the designer would need. What the government gives us in support now is very minimal compared to what is needed,
" she said in an interview with The Korea Times last week.
Rubina recently presented her fall/winter collection at Seoul Fashion Week, considered the biggest fashion event in Korea. The designer is considering presenting an international collection to generate more awareness of her brand, but admitted it is very difficult.
"If you start doing a collection abroad, you need to do it for at least 10 years. In Korea, there is no system where a sponsor helps you with your overseas collection. You have to do it yourself and you have to know the system... But I do think doing a collection overseas is the only way to let the international market know about your brand,
" she said.Although a handful of Korean designers have presented international collections, they have yet to make a breakthrough compared to Japanese designers
. In the 1980s, Issey Miyake, Takada Kenzo, Rei Kawakubo and Yohji Yamamoto made a splash in the international fashion scene.( Collapse )
- To globalize k-fashion like the k-gov wants they need to donate more ₩
- Designers need 300 million ₩ a year for 10 years to show collections overseas
- There is no system where a sponsor helps K-designers with their overseas collection
- K-designers want the same kind of support J-designers receive from gov/corporations
- Andre Kim is Omona's #1 fashion consultantKorea Times