In the West, pop’s reigning groups have, for decades, consisted of all-boy or -girl members, and in the frenetic K-Pop industry, you’ll find a similar situation. Co-ed groups, as they’re known in South Korea, aren’t just a rarity—they also struggle to attain the success experienced by their non-mixed contemporaries.
Consisting of two boys (rappers J.Seph and BM) and two girls (singers Somin and Jiwoo), K.A.R.D, a name that comes from each member represented by a playing card, are taking everyone by surprise and breaking through the barriers. Not only has their trilogy of pre-debut singles racked up more than 67 million views on YouTube alone since last December, but their success has happened outside South Korea, with a substantial, and seemingly overnight, international fan base appearance that’s allowed them to tour Brazil, Mexico, Canada, and North America before most rookie Korean groups even had their first solo concert on home turf.
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really nice interview, i love how BM always says whats on his mind and doesn't use the typical kpop answers sentences.