10:05 am - 01/27/2019

TXT post: Leader Soobin leans into flower boys aesthetic in ‘Questioning Film - What do you see?’

TXT Tracker:
Member Reveal:
Initial Group Launch:
Intro Film, First group photo & opening of group twitter

The new countdown is for 24 hours so we're likely getting individual MV teasers all week!
infj23 27th-Jan-2019 08:06 pm (UTC)
Are those smeraldo flowers? We really are going there?

I don't know if I can sit through 5 1.5 mins of these not-so-subtle flower boy teasers but undoubtedly, they will appeal to a whole new audience lol

I'm probably will be sitting with the audience looking forward to the TxT and YG Treasure Box fan wars.

camouflagecat 27th-Jan-2019 09:04 pm (UTC)
What's the tea on the smeraldo flowers?
infj23 27th-Jan-2019 11:17 pm (UTC)
Mythical blue flowers introduced as part of the BU (Bangtan/Big Hit Universe). It really began with this: https://www.soompi.com/article/1024863wpp/btss-jin-posts-photo-results-viral-fan-theories-comeback.

Then, a blog: https://cafearmy.wordpress.com/category/flower-smeraldo-blog-post-translations/

The flowers have been seen in multiple MVs and in the Love Yourself drama. The flower means the Truth Untold, which also is a song off of Love Yourself: Tear album.

Within the last 3-4 weeks, Smeraldo Books, a "bookstore," opened up recently to publish The Notes, diary entries (included in physical album purchases) supporting the HYYH-era stories told in the Prologue, I Need U, and Run MVs. Smeraldo Books also released a webtoon called Save Me, which visually depicts the stories from The Notes.

The flowers have become the symbol for the BU and there are no signs of the story reaching a conclusion and some signs pointing towards TxT continuing this updated version of The Song That Never Ends.
chimpansee 28th-Jan-2019 10:45 am (UTC)
That is A Lot
camouflagecat 28th-Jan-2019 07:21 pm (UTC)
Damn ok I got overwhelmed like half-way thru just reading this. But ty!
infj23 28th-Jan-2019 08:57 pm (UTC)
I cackled so loudly.

Now, you know why the question We really are going there? Most fans would rather see a resolution than continuing the on-going saga with the next group. But maybe it's smart marketing ploy because if fans were checking for TxT but not BTS, they'll eventually and inadvertently be drawn into the BTS' storyline trying to keep up with everything.

I just don't think I have strength to do this for another group/fandom lol
infj23 30th-Jan-2019 12:37 am (UTC)
Yep, I remember that interview. I also agree that this is planned marketing tactic to connect fanbases, retain loyalty to the company, and generate additional revenue.

I still contend though that while "most fans" don't want a conclusion to the story or universe, "most fans" want a resolution to BTS' story. Every social media platform has fans questioning when we are getting answers to theories or when we will get to the end of the story. These are legit questions.

The key to the success in the Marvel Universe is that each character has his/her own story in his/her own world that overlaps or influences another character's story and world. The characters and stories have resolutions while also piquing interest into the next round of characters and worlds. Big Hit has piqued interest but offered no resolution at this point. The Notes and Save Me probably has/will offer some new materials but won't likely offer a resolution. Maybe the next promotional rounds will...but more importantly, they should. Without one, fatigue will set in and you stop caring about what's going to happen next, let alone be interested in getting involved in another character's story and universe because you know it'll be more of the same with no payoff.

So, I'm not against the universe. It's smart move by Big Hit because nothing spells death for fandom than the lack of toys to play with + it serves a bridge between groups. What am I leery about is laziness of execution because they know this is a goldmine.

Edited at 2019-01-30 12:37 am (UTC)
yxerin 29th-Jan-2019 12:44 pm (UTC)
i'm crying why can't bighit just Let It Die
jaelissi 27th-Jan-2019 09:18 pm (UTC)
The conditions are perfect for a good fan war
lydzi 27th-Jan-2019 08:17 pm (UTC)
Creepy omg XD I don't know if that was the aim but it's a bloody weird video for me. Ah well, I'm waiting for the song now :3
jaelissi 27th-Jan-2019 08:52 pm (UTC)
Do not want.
scionofawhisper 27th-Jan-2019 11:22 pm (UTC)
It reminds of the concept new girl groups get - the white clothes, the flowers, the bright light. Like we're so pure and innocent~ (barf, lol) But I guess cute and innocent is going strong for boy groups now too.
annayism 28th-Jan-2019 02:05 am (UTC)
the only thing fairly interesting from this was the shot of that cricket lmao
otraera 28th-Jan-2019 02:18 am (UTC)
i love the lo-fi vibe we got. hopefully they incorporate it in their songs
chimpansee 28th-Jan-2019 10:45 am (UTC)
I felt like something was going to pop out of nowhere and scare me watching this video
juhli 30th-Jan-2019 02:49 pm (UTC)
Idols with flowers are one of my favorite concepts!
This page was loaded Nov 15th 2019, 11:03 pm GMT.